Fellow sponsorship/sports marketing blogger, Russell Scibetti of Fellow sponzorstvo / šport trženje blogger, Russell Scibetti dne The Business of Sports Poslovni Sports is spearheading the first annual Business of Sports Awards. je spearheading prvi letni Poslovni nagrad Sports. According to Russell: V skladu z Russell:

“Unlike other sports business awards that recognize the  people working within specific organizations, the goal for these awards is to recognize those individuals, companies and websites that create and share the best sports business content and provide the most benefit for the rest of the sports industry.” "Za razliko od drugih poslovnih športne nagrade, ki priznavajo ljudje, ki delajo v okviru posebnih organizacij, cilj za te nagrade je prepoznati tiste posameznike, podjetja in spletne strani, ki ustvarjajo in izmenjujejo najboljše športne poslovnih vsebin in zagotoviti največ koristi za preostali športni industriji . "

Sounds like a great idea to me! Sliši se kot dobra ideja, da me! The Business of Sports Awards are being awarded in six main categories, all nominated by YOU, the industry. Poslovni Sports Awards, ki so dodeljene v šest glavnih kategorij, ki jih imenuje vse VAS, industrija. Here are the categories: Tu so kategorijah:

• Best Sports Business Blog – The overall best sports business blog Best Sports Business Blog - splošno najboljši športni poslovni blog
• Best Individual Sports Business Twitter Account – The best individual use of Twitter to help the sports business community Best individualnih športih Business Twitter račun - najboljše individualne Uporaba Cvrkutati za pomoč pri športnih poslovne skupnosti
• Best Sports Business Content by a Company – The company that best uses social media platforms across their organization to create and share sports business content Best Sports poslovnih vsebin, ki jih družba - Družba, ki najbolj uporablja socialne platforme medijev v njihovi organizaciji za ustvarjanje in izmenjavo vsebin športne dejavnosti
• Best Alternative Sports Business Content – The best sports business content distributed via an alternative, non-blog format Najboljša alternativa Sports Business Content - najboljši športni poslovnih vsebin prodaja in kupuje prek alternativnih, ne blog format
• Best Up-and-Coming Sports Business Contributor – The best new contributor of sports business content (must have just started within the past 12 months) Best Up-and-Prihaja Sports Business Contributor - najboljši novi vlagatelj športnih poslovnih vsebin (morala biti šele začeli izvajati v zadnjih 12 mesecih)

Click here for Kliknite tukaj za more information and to make your nominations Več informacij in da bi vaš nominacije , but be quick – nominations close Thursday, 15 April!! , Vendar se hitro - nominacij blizu četrtek, 15 april!

I'm really loving the whole social media space. Res sem ljubeč vseh socialnih medijski prostor. I've been doing Facebook and Sem bil početje Facebook in LinkedIn LinkedIn for a while, have been blogging for years, and have recently started on za nekaj časa, so bili blogging za let, in so pred kratkim začela Twitter Twitter . .

By and large, it is fantastic to be able to interact in real time with people all over the world, with all their disparate interests, passions, and challenges. Na splošno je fantastično, da je sposobna sodelovati v realnem času z ljudmi po vsem svetu, z vsemi svojimi različnih interesov, strasti in izzivov. When it comes to sponsorship seekers, though, the people involved with social media seem to be either getting it very right or very wrong, with hardly anyone in the middle. Ko gre za sponzorstvo za azil, čeprav ljudi, ki sodelujejo s socialnimi medijev se zdi, da bodisi pridobivanje zelo prav ali zelo narobe, s skoraj nihče v sredini.

I'm not an expert at social media, but I am definitely an expert in corporate sponsorship, and though the communication channels seem to be under almost daily change, the principles of best practice sponsorship seeking still hold true. Nisem strokovnjak na družabnih medijev, vendar sem definitivno strokovnjak za podjetja s sponzorstvom, in čeprav komunikacijskih kanalov se zdi, da skoraj vsak dan po spremembi, načeli najboljše prakse sponzorstva iščejo še vedno drži.

Here is my advice for sponsorship seekers using social media: Tukaj je moj nasvet za sponzorstvo azil uporabo socialnih medijev:

Do… Ali ...

• Use social media to make connections with both well-connected industry influencers and industry newcomers looking for advice. Uporaba socialnih medijev, da povezave z obema dobro povezane industrije in industrije vplivom novincem iščejo nasvet.
• Use social media to demonstrate your industry knowledge by providing, or making reference to, a range of useful information and resources. Uporaba socialnih medijev pokazati svoje znanje industrije z zagotavljanjem, ali s sklicevanjem na, vrsto koristnih informacij in virov.
• Use social media to demonstrate your approach to sponsorship – partnership-oriented, creative, flexible, and more about the needs of the sponsor and the target markets than your own needs. Uporaba socialnih medijev pokazati vaš pristop k sponzorstva - partnerstvo usmerjeno, ustvarjalno, prilagodljivo, in še več o potrebah sponzorja in ciljne trge, kot svoje potrebe.
• Use social media to demonstrate that you are helpful, insightful, professional, and human. Uporaba socialnih medijev pokazati, da so vam v pomoč, vpogled, strokovno in človeško.

Don't… Ne ...

• Use social media to directly flog sponsorship opportunities. Uporaba socialnih medijev, da bo usmerjena prebičal sponzorskih priložnosti. You will never touch the degree of customisation and sophistication being demanded by sponsors in a tweet that reads, “Need sponsor cash for snowboard tour. Ne boste nikoli dotikajte stopnjo prilagajanja in prefinjenosti, ki jih zahtevajo sponzorji v Cvrkutati, ki se glasi: "Potreba sponzor denar za ogled snowboard. I will wear your logo and love you forever if you send me a cheque.” Ditto for LinkedIn headlines. Bom nositi svoj logotip in ljubiš večno, če vi spodbuda mi ček. "Enako za naslovnice LinkedIn. I don't care how desperate you are, this is highly unlikely to net you any money and highly likely to damage your credibility with potential sponsors. Me ne zanima, kako obupana si, to je zelo malo verjetno, da neto kaj denarja in zelo verjetno, da poškoduje vaš verodostojnost s potencialnimi sponzorji.
• Use social media to hunt down potential sponsors and badger them until they crack. Uporaba socialnih medijev na Stjerati morebitnim sponzorjem in jih Jazbec, dokler ne crack. First off, they are far less likely to crack than to simply block you from contacting them. Prvič, so veliko manj verjetno, da bi onemogočili, kot da se preprosto blokirate od njih kontaktu. Go ahead and seek out potential sponsors, but control yourself (see the list of “Dos”). Pojdi naprej in poiskati morebitne sponzorje, ampak nadzor sami (glej seznam "Dos"). Doing the social media equivalent of glad-handing them will be a huge turn off. Narediti socialnih medijev enakovredno vesel, predajo njih bo ogromen zapreti.
• Use social media to badmouth other sponsorship seekers. Uporaba socialnih medijev na badmouth drugim iskalcem sponzorstva. They're colleagues, not competitors – you don't have the same brand and you don't offer the same target markets, benefits, or creative leverage ideas. Oni kolegi, ne konkurenti - ne boste imeli iste blagovne znamke in ne zagotavljajo enake ciljnih trgih, koristi, ali kreativne ideje finančnega vzvoda. Putting them down as an attempt to build yourself up will make you look unprofessional. njihovo dajanje navzdol kot poskus sami izgradnji bo izgledaš neprofesionalno.